Palm Beach SEO company? Your keywords should be relevant to local customers. It only makes sense, doesn’t it? Google’s own Keyword Planner lets you filter keyword searches based on location so you get an idea of the popular search terms for a given region. This lets you create a list of locally relevant keywords to target. Once you have them, they should make appearances in your site’s meta content, copy, and URLs. Also, include mentions of region-specific landmarks and hotspots in your content. For instance, if your local restaurant serves dinner in downtown Seattle, include references to “dining by the Space Needle” or “just steps from the Space Needle” on your site. Location pages are a must if your business has more than one location in an area. These pages need to provide the following, at a minimum: Take care when you have multiple locations, because you need to create unique content for each page. If you only have one location, creating an “About Us” page that focuses on local, relevant information is essential. For example, if you have a florist shop, your “About Us” page is the perfect spot to mention your shop’s involvement in supplying the flowers for any parades in your town or city.

By implementing local SEO strategies, you’ll have your local website show up in SERPs and enjoy several benefits including increased traffic, and improved online visibility and brand authority. But then you will get another question, Why Local search is important? 4 out of 5 consumers use local search to find what they look for; 50% of people who did a local search went to a physical store within a day.

At MRB Marketing, we pride ourselves by offering a plethora of SEO-related services to help you become more visible in your local market. We don’t just do SEO, but we create it. We also perfect it and test it on a daily basis, to ensure that our results become better by the day. We like to believe that we are some type of SEO scientists, because we like to reverse engineering and discover what methods Google and Bing are using to rank websites. While most SEO Agencies and consultants learn how to do SEO from blogs and YouTube videos, we have managed to develop a unique strategy of our own that we update on a regular basis. By working with us, you are working with a proven SEO expert that is at the forefront of SEO changes. Ranking your business on the first page locally is our specialty. If you want to rank on the first page for your chosen keywords, do not hesitate to Contact Us. Read even more details on Fort Lauderdale SEO.

Initially, the term “search engine marketing” was used as an umbrella term for the process of gaining both paid and free search traffic. Over time, the industry switched to using the term “SEM”, or Search Engine Marketing, solely for paid activities. So, what does this type of digital marketing mean? Search engine marketing refers to a form of digital marketing that aims at increasing the visibility of a website in search engines by using paid methods. In other words, it’s the ads you put out there on Google AdWords and Bing Ads. You can recognize paid search results in Google by the little sign “Ad” at the beginning of the URL. Also, Google puts these pages first in the search results. By combining SEO and SEM, you can drive quality traffic to your website. With the help of search engine marketing, you can put yourself in front of the audience that is actively searching for services and brands like yours.

You can use our South Florida SEO services to outrank your competitors. Best of all, we’ll help you stay two steps ahead of the competition by using only white-hat SEO practices, so you won’t be flagged or banned if Google starts looking for black-hat SEO procedures. As a fully-stacked South Florida SEO company, we offer you the following services: Local search strategy: we dive deep into your campaigns and marketing strategy in order to create a comprehensive local search strategy that will enable you to outrank your competitors and gain an unfair advantage over them on mobile. More specifically, we’ll help optimize your local listing and Google My Business so you can rank high in Google Maps and be featured in the local 3-pack. Read additional details at https://www.mrb.marketing/.