Health & wellness content marketing tricks with contentago.com? Conversion To Paid Customer: Once the customer is reaching the end of their trial period, your SaaS content marketing efforts need to be focused on converting the customer. For convincing them to be a paying customer, you could share specialized pricing, discount offers or provide access to additional features at a small price. Customer Retention: Every salesperson knows that it is five times more expensive to acquire new customers than to retain an existing one. So at this stage, create content that educates and enables your customers to get the most value from your product or service. These could include personalized guides, helpful tips and more.

Healthcare content marketing doesn’t just have to be written articles or blogs. There are other channels of distribution like podcasts, video tutorials and more that can also be explored. While content forms the crux of these channels, there are several other methods to distribute and repurpose your healthcare content marketing approach. To ensure that your top-performing content gets noticed, you could explore options like: eBooks or whitepapers on the subject by collating all the healthcare blogs you’ve published around the topicVideo marketing to talk about medical procedures and healthcare topics that the patients want to know of. Video marketing is highly impactful since the patient gets an inside view of the topic. Research indicates that 80% of online visitors searching for relevant content will watch a video instead of reading content on the same topic.Create an FAQs (Frequently Asked Questions) section on your website to answer the most common questions on a particular topicHost webinars or online chats to inform and answer patient questions live. There are many digital marketing strategies like SEO, social media marketing, and others that you can leverage to optimize your healthcare content marketing. Start with content but make sure you keep optimizing and expanding, using other channels of distribution. See a lot more details on health & wellness content marketing.

There was a time when connecting with influencers was extremely difficult. But with guest blogging, the process is now simple. For example, some websites that accept guest posts foster a community of contributors engaged in related niches. In some cases, you’ll get the chance to take part in an email thread where contributors brainstorm potential topics. You can also collaborate with others for co-authored posts. Regardless of what the community’s structure in a particular site is, you can always leverage your authorship. Seek partnership opportunities with influencers – from content cross-promotion to expert interviews. All you need to do is be active in the community. Leave comments, share other posts, or cold-email your prospects. If possible, you can even invite influencers as contributors to your own blog.

Holidays are notorious for derailing most diets and causing an increase in weight. With various holiday foods that can tempt tastebuds and test people’s resolve to eat healthily, many struggle with how to eat healthy during the holidays. You can make a holiday specific piece and post it for the holidays. With the prevalence of many infectious diseases, people are constantly looking for ways to improve their immunity. There is also an increased awareness that certain foods can boost immunity. You can use this health and wellness blog post to point them in the right direction.

Contentago is an on-demand platform for niche related content specifically for health & wellness ecommerce businesses, content marketing to aid health & wellness brands be noticed from the crowd. Use our convenient dashboard to request any blog posts, whenever you need them. Industry Experience : We’ve been in your shoes. We’ve scaled revenue for health and wellness ecommerce brands and established niche authority via quality content. Find many more details on here.